Start Here
New to Funnel? Learn what it is, then install it and ship your first event in 5 minutes.
Funnel
Define events once with the GA4 standard. Every plugin maps them to its platform: GA4, Meta, TikTok, and more.
Funnel is a marketing analytics library that sends key funnel events to all of your connected tools through a single interface. You write events once using the GA4 standard, and each plugin transforms them into the target platform’s native format.
Guides
Task-focused guides for core concepts, framework integration, server-side deduplication, and SSR.
Plugins
One catalog page per platform: GA4, Meta Pixel, TikTok, Kakao, and the rest, each with a copy-paste setup.
Reference
The event schema and APIs: EventMap, the Funnel class,
the FunnelPlugin interface, and EventContext.